The measurement study
The measurement study: your own numbers in 14 business days
Fourteen business days on your own data: what each signed case costs today, where cases leak, a tracking fix and a 90-day plan. Refundable within 7 days.
$3,000
14 business days, with a 7-day refund
Your cost per signed case today, where cases leak, a 90-day plan; 7-day refund; credited in full to setup if you sign within 30 days of the readout.
The measurement study is fourteen business days on your firm’s own data. You get what each signed case costs today, where the trail from click to signed case breaks, what’s leaking, and a 90-day plan, and your tracking gets fixed even if you never hire us.
What you get
- An audit. A read-only review of your Google Ads, Local Services Ads, analytics, call tracking and an export from your CRM, including your raw call log.
- A map of where cases come from. What share of your signed cases trace back to an ad or other source, and where the trail breaks.
- A tracking fix, with your permission. Click-ID capture, rules for which calls count, and a test upload to Google’s Data Manager (Google) that checks your data without changing anything live.
- A leak report. Wasted search terms, missed calls Local Services Ads billed (Google), an optional test call into intake in English and Spanish with your written consent, and gaps in Spanish and AI answers.
- The readout. Your cost per signed case by channel and language, a draft of what may be sent to Google and Meta for your attorney to decide, and a 90-day plan, including both paths: a plan with us, or independent measurement if you keep your agency.
What we need from you
- Read-only access to Google Ads, Local Services Ads, analytics and call tracking.
- A CRM export without names or case facts.
- About an hour of your CRM administrator’s time.
- Your managing partner and administrator at the readout.
The timeline
| Business day | What happens |
|---|---|
| 0 | A one-page order, a mutual NDA and payment |
| 1 to 3 | Read-only access set up |
| 3 to 13 | The audit, the map, the tracking fix and the leak checks |
| 14 | The readout, about 45 minutes, and the written report |
| Within 48 hours after | A written proposal, if you want one |
Terms
- One flat fee, paid up front by bank transfer (ACH).
- Not satisfied? Ask within 7 days of the readout, and we refund it.
- Credited in full to your setup fee if you start a plan with us within 30 days of the readout.
- You keep the tracking fix and every deliverable either way.
Access and privacy
- Read-only access, which you can remove at any time.
- A mutual NDA with every order.
- No case details leave your CRM.
- If you don’t continue, we delete your study data within 30 days of the readout and confirm it in writing if you ask.
An honest outcome
If your tracking is already sound, the readout will say so.
Join the waitlist
Booking opens soon. The form below adds you to the waitlist, and we’ll email you once when studies open.
Questions firms ask
- How is this different from the free review?
- The free review uses public information. The study uses your own data, and you keep the work: the tracking fix, the map of where cases come from, today's cost per signed case and the 90-day plan.
- Will our current agency know?
- They may see our read-only user in your accounts. It's often simplest to tell them up front. The study works as an independent check on their numbers.
- What if our CRM data is messy?
- Then finding that out is part of the job. The readout says how far each number can be trusted and what to fix first.
- Do you need client names or case details?
- No. We work from record IDs, stages, dates, sources, language and case type. Names and case facts stay in your CRM.
- We're outside Texas, Florida and California. Can we do the study?
- Yes. We check your state's ad rules during the study, so they never hold up a later launch.
Sources
- Google Ads Help: Data Manager for offline conversion imports · Accessed October 23, 2026
- Google Local Services Ads Help: billed missed calls · Accessed October 23, 2026