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The what-we-do film: key moments and transcript

Our silent film, cut into its key moments. Pick a moment to start the film there, or read every caption with its time.

No sound needed: captions are on.

Read the transcript
  1. Run a law firm?
  2. Clients search. Do they find you?
  3. Your phone should ring more.
  4. We get you found on Google.
  5. And named in AI answers.
  6. We run your Google ads.
  7. Clients tap to call.
  8. Your phone rings.
  9. We follow every call.
  10. Did they hire you?
  11. Google learns which calls became clients,
  12. so your ad money goes to the searches that bring clients.
  13. You see your cost per signed case.
  14. Checked against your own records.
  15. Flat, published prices.
  16. Cancel any month.
  17. You own everything we build.
  18. Where does your firm stand? Free 2-minute checklist.
  19. See where your firm stands. Free. probativegrowth.com

Key moments

Each moment starts the film at that point.

  1. Clients search, and the phone stays quiet
  2. Found on Google and named in AI answers
  3. Google ads that make the phone ring
  4. Following every call to a signed case
  5. Cost per signed case, checked against your records
  6. Flat prices, cancel any month, you own the work
  7. The next step: the free checklist

Full transcript, with timings

Word for word with the captions in the picture. Pick a line to play from there.

Clients search, and the phone stays quiet

  1. Run a law firm?
  2. Clients search. Do they find you?
  3. Your phone should ring more.

Found on Google and named in AI answers

  1. We get you found on Google.
  2. And named in AI answers.

Google ads that make the phone ring

  1. We run your Google ads.
  2. Clients tap to call.
  3. Your phone rings.

Following every call to a signed case

  1. We follow every call.
  2. Did they hire you?
  3. Google learns which calls became clients,
  4. so your ad money goes to the searches that bring clients.

Cost per signed case, checked against your records

  1. You see your cost per signed case.
  2. Checked against your own records.

Flat prices, cancel any month, you own the work

  1. Flat, published prices.
  2. Cancel any month.
  3. You own everything we build.

The next step: the free checklist

  1. Where does your firm stand? Free 2-minute checklist.
  2. See where your firm stands. Free. probativegrowth.com

About this film

Length
0:47
Added to the site
Sound
None. The captions are in the picture.
Files
MP4 1080p · MP4 720p · WebM 720p · Captions (WebVTT)
Other language
Lo que hacemos (español)

See where your firm stands The film, shot by shot

Questions about this film

Can I jump to one part of the what-we-do film?

Yes. Each key moment on this page moves the film to that point and plays it. You can also share a moment: its link ends in ?t= and the seconds, and the film starts there.

Are the firm and the screens in the what-we-do film real?

No. The search, AI, ad, phone and intake screens are drawings marked ILLUSTRATIVE, and “Your Firm” stands in for yours. The report is our illustrative sample, with made-up numbers. There is no real client, person or voice in it.

Where is the what-we-do film hosted?

On our own site, not on YouTube. The video files, the poster and the captions are served from probativegrowth.com, and this page links the caption file for anyone who wants to read or reuse it.

Is there a Spanish version of the what-we-do film?

Yes. The Spanish cut has its own picture and Spanish captions, with the same key moments and its own transcript.