Free tool · Tracking
Signal-health check: can your ads see your signed cases?
Ten yes or no checks of whether your ad accounts can see the clients you sign. Tick what is in place and get a fix list. Free. Nothing you tick is sent.
What is this for?
An ad account can only improve on what it can see. Google says importing offline conversions lets you measure what happens in the offline world after your ad results in a click. If signed clients never reach it, it chases inquiries, and inquiries are not clients. Tick each check that is true for your firm today. The tool counts the ticks in your browser and lists the others as fixes, in order.
It gives a count of your own answers, not a score against other firms. How the published measures are defined is on the methods page, and the Probative Standard sets out how signed cases are counted.
What your ads can see
What your records can see
How was this built?
What it covers. Ten yes or no checks of whether your ad accounts and your records can see the clients you sign.
Method. Each check is a step we use when we set up signed-case reporting. The tool counts your ticks in the browser and lists the unticked checks as fixes, in the order above. Nothing you tick is stored or sent.
Limits. It counts your own answers. It is not a score against other firms, and it cannot see inside your accounts. Platform settings change, so check each platform’s own help page.
Related
Sources
- Google Ads Help: About offline conversion importsAccessed October 26, 2026
- The Probative Standard: how we count leads, signed cases and costAccessed October 26, 2026
- Probative benchmarks, 2025–2026: how each figure is made and protectedAccessed October 26, 2026
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Want a second pair of eyes on your tracking?
Ask for the free review. Probative Growth records a short video of what clients see when they search for your firm and sends it by email within two business days. It does not use or store what you ticked above.
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Send us your firm’s website. Probative Growth records a 90-second video of what clients see when they look you up, and emails it with a one-page summary within 2 business days. No logins, no call needed.
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Your free review: It covers your Google listing, website, phone and ads, from public information.